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23/5/2017

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Am I complaining too much? Reading through my previous post I felt like my writing was a bit too negative leaving the impression I did not have a good time in Kiev. Just to clear this up: I had a great time and it was worth it to go. 

Back in the real world I finally got back to my designer aspirations. However I deviated slightly from my usual style. And with that there are a few questions that need to be answered. 
Instead of designing full outfits I want to design some shirts for Eurovision. Personally I think I had the great idea creating shirts with a "my heart (an actual heart with a flag inside, like on my ESC dresses) beats for Eurovision". 
Firstly I had to look for a suitable company to produce and print my shirts and I found a great German company dealing only with fair trade and environmentally friendly fabrics and prints. Naturally they are more expensive than your average thirst printer but at least I am staying true to my brand.
Then I had to check with EBU if I am allowed from a copyright pov to produce this. And guess what I am not. Upon getting this reply I checked online and damn I am kind of scared to print anything really. 
But there are still some shirts I want to do in connection to my idea. For example a shirt with a European heart saying my heart beats for unity. Or the pride heart with "my heart beats for equality" and humanity.... I might upload some design ideas later.

Before I do this there are still some hurdles. Most importantly I have to talk to my boss. Because printing on shirts is kind of Look54s' main business, my idea can be considered to be competition. I don't think it is, but I still need to get my boss's approval. If he declines, I will have to wait with my designs until I stop working for Look54. Let's hope for the best!

The next hurdle will definitely be to finally register as a sole proprietor and trade marking my brand in Germany too. In Ireland it was the easiest thing to do but then again I never did anything with it.

There are so many things to be cautious about, I am surprised how many people actually attempt to start a business and I am not the least surprised that so many fail. Then again I have to be a risk taker to start a business. There is no guarantee of success and no matter how well you prepare, life rarely works as planned.

So here the designs I am not allowed to produce...
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    Kate Krause

    pennyless fashion designer working towards London

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